Pink Tax

By: Hagar Ibrahim

We’ve established that women clearly earn less than men even though they work as hard as men, and work for the same duration. Having studied grade 11 economics, which is basically introductory economics, it makes sense that when workers earn less money, prices of the products available for consumers to purchase must be lowered. Imagine only earning 10 EGP per day and having to buy a product as essential as menstrual pads for 20 EGP, doesn’t make sense right? While women are struggling to completely crash the patriarchy, they have to work more, earn less, and pay more. The “pink tax” refers to “the extra amount women are charged for certain products or services.”

Screen Shot 2018-07-09 at 9.28.13 PM.png

If you think about it, products such as menstrual pads and tampons shouldn’t even have a monetary value as they are basic needs and not a luxury, it is not like we can stop blood from coming out of our vaginas on a monthly basis. And while my argument on menstrual pads is invalid because men do not have a masculine alternative to them, products such as: shaving cream, razors,soap, shampoo, facial wash, bar soap are priced differently according to the gender of the consumer.

While shaving cream is supposedly a necessity for men, women are expected  not to have a single follicle of hair on their bodies and because most of us do not have the time or pain tolerance to go and get waxed/sugared, we go to the easier solution which is shaving. Unless you love to have bloody legs and pits after shaving, you’ll know the importance of shaving cream. Ironically, men’s shaving cream, which probably has a higher demand, is much more cheaper than that of women. Pictured below, are two products of the same brand but one of them is dedicated to be for females and the other is for males. As you can see, 1 of Gillette’s Satin Care shaving cream bottles is worth 1.87 bottles of Gillette’s Classic Shaving Foam. Care to explain?

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screenshot from Souq.com

No one’s crazy enough to buy shaving cream without shavers. An economic term, “complementary product”, refers to “products that are sold separately but that are used together, each creating a demand for the other, for example, computers and computer programs”. In other words, complementary products are products that have to be bought together or products that give value to each other. Although there are several alternatives to shaving cream,people tend to use shaving cream as it does less damage to the skin and decreases the chances of a rash. Another example of two products that have the same job but have different prices just because one of them is pink and has a layer of “aloe vera that will leave your very feminine skin silky smooth for the patriarchy to slide on and feel” is razors. Let me put this in simpler terms, you’re at the supermarket, and you find a pink knife that retails at 100 EGP and a blue one that retails at 50 EGP, which one are you going to buy? EXACTLY. They both do the same job. Apparently, 1 pack of 3 Gillette’s Simply Venus is equal to 1.18 packs of 3 Gillette’s  Blue 3  Men’s razors.

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screenshot from Souq.com

I wish I could list all of the products and the price difference, but the list is going to be endless and to loo long honestly. I will just leave you with the idea that men’s clothing requires more fabric but generally costs less than women’s clothing.

*Here’s a buzzfeed video that will help you sleep better at night knowing that your brother has a bigger chance of being richer that you:

https://www.youtube.com/watch?v=DUXOVGV5wqQ

 

HAPPY SPENDING!

One thought on “Pink Tax

  1. Women do not get paid less than men for equal work. Its illegal in almost every country including egypt.

    “If you think about it, products such as menstrual pads and tampons shouldn’t even have a monetary value as they are basic needs and not a luxury, it is not like we can stop blood from coming out of our vaginas on a monthly basis”

    Food and water are also basic needs, its not like we can stop getting hungry or thirsty, but they still cost money. Its just how economy works.

    Then you go on to say that mens shaving cream which probably has higher demand costs less than the female alternative and you ask why. Well, you said it yourself. Mens shaving cream has higher demand. Supply and demand is something they sould’ve taught you in 11th grade economics already.

    There is a difference between mens and womens razors and its not just some aloe vera marketing scheme. If there wasnt then women would have stopped bying womens razors a long time ago.

    Also, youre shaming a company for selling womens products at a higher price but at the same time also suggesting that people should support them by buying the male alternative?

    Like

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